Yesterday, Samsung president JK Shin expressed the company’s expectations to move 10 million Galaxy S III handsets by next month. Today, analysts are reporting that supply shortages and shipping delays may have cost the company the opportunity to move an additional 2 million Galaxy S III handsets this quarter. Carolina Milanesi, analyst for Gartner, chalks shortages not so much up to Samsung’s confidence in their products abilities to compete, but rather that they might have “over-estimated the competition.”
With the HTC One X launching as the phone’s main competitor during Q2 and a new iPhone still a few months away, even more customers looking for a new smartphone may have been drawn to the Samsung Galaxy S3 after the popularity of its predecessors the Samsung Galaxy S II and Samsung Galaxy Note.
Our readers should be all too familiar with these supply shortages after most North American carriers delayed the release of the phone and flaws in the manufacturing process pushed back the launch of the Pebble Blue version of the Galaxy S III in Europe. Even after lowing the expected shipments in Q2 to 8 million, analysts raised projected sales in Q3 to 15 million.