Apr 20th, 2010

Wait, I thought it was supposed to be the other way around? Ford has brought their SYNC Applink platform out of beta, and has announced that it will first be featured in their 2011 Ford Fiesta. SYNC Applink allows you to control apps on your phone using your car’s built-in hardware controls (and even voice commands). Obvious uses for this would be GPS navigation, music playing, call controlling features, and more, but I wonder what else can be done with this puppy.

Julius Marchwicki from Ford gives us a demo of the technology in action with Pandora – the internet streaming radio service that everyone goes crazy about. He starts off by giving us a pretty accurate rundown of what you’d traditionally have to do to control your phone while driving. Safety is an obvious plus to this technology, and this isn’t the first time we’ve seen voice-controlled radio.


This is the first time, however, that we’ve seen a phone pair up with a car to do your bidding for you. Thus, The possibilities extend far beyond what we’ve seen, and it’ll be exciting to see what developers come up with when they get their hands on the SDK by joining the developer network now. Currently, Android and Blackberry apps are supported.

[Thanks, Engadget] [Press Release]