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Starting this fall, RadioShack will say bye-bye to T-Mobile’s lineup of mobile devices and hello to Verizon’s. Starting September 15th you can expect the Shack to be offering up deals on all of your favorite Droids (the Bionic might even be out by then), a move that saw a rise in the retailer’s stock despite reporting a steep drop in income in their second quarter earnings report. The move makes sense on multiple levels, bringing in a long-missing carrier partner while shedding one that is about to be bought out by AT&T. You can read the full press release below.
RadioShack to Offer Verizon Wireless Products and Services in Company-Operated Stores
– New agreement with industry leader means consumers benefit, with more than 4,300 RadioShack stores to offer Verizon Wireless services
– RadioShack ceases offering T-Mobile services in storesFORT WORTH, Texas, July 26, 2011 /PRNewswire via COMTEX/ –
RadioShack Corporation (NYSE: RSH),a leading national retailer of innovative mobile and technology products, services and accessories, today announced that it has entered into an agreement with Verizon Wireless, the nation’s largest wireless carrier, to provide postpaid and prepaid wireless products and services in RadioShack’s company-operated stores nationwide beginning Sept. 15, 2011. The Company also announced that it will cease offering T-Mobile wireless products and services in its company-operated stores effective Sept. 14, 2011.
RadioShack expects to launch Verizon Wireless products and services, including top-selling handsets, in more than 4,300 U.S. company-operated stores and through its website, www.RadioShack.com, beginning Sept. 15.
Jim Gooch, president and chief executive officer of RadioShack Corporation, commented on the new Verizon Wireless agreement, stating, “This is a substantial win for our customers, as this relationship with the nation’s largest wireless provider will further enhance our position as a leading multi-carrier wireless retailer. The addition of Verizon Wireless, in combination with our existing carrier partners, positions us to now offer the best assortment of carriers, rate plans, devices and accessories for every consumer need.”
Dan Mead, president and chief executive officer of Verizon Wireless, said, “We view this as an opportunity to substantially extend our customer reach at a time when our portfolio of mobile products has never been more exciting. RadioShack has a long track record of providing customers with quality products and services in convenient locations around the country, and we are delighted to join with them on this venture.”
they should KEEP T-Mobile AND add VZW so they can be a true “leading multi-carrier wireless retailer”
They dont have enough room in their stores to do that.
Its not like Radio Shack sells much of worth anymore, they can take out some goofy stuff that no one wants.
Its not room, its not mergers, its a large company muscle’ing in on shelf space and removing competition.
I don’t like where this is going with the whole T-Mobile buyout :(
I like turtles.
oh radio shack, you love blaming tmobile for your low sales, then drop tmobile for big red. Pretty soon your customers will drop you all together.
yea good move radio shack!!! add the most expensive carrier to your lineup.
Forgot to mention the largest.
As a part time Radio Shack employee, I like the idea of carrying Verizon. At the store I work at T-Mobile accounts for like 1% of all mobile phone sales. Add to that the fact that 7 out of 10 people we question about their wireless provider are on Verizon which does us no good because they are usually happy paying more money to get service where the other carriers don’t. I hate to see T-Mobile go but from a business standpoint I welcome the change because my paychecks are sure to go up quite significantly now.
People really do shop at Radio Shack?!? o.O
You must of been born 2 minutes ago. Radio Shack is still profitable. They have outlasted the likes of Circuit City. They are here to stay. Every Since they got rid of the britt Jullian Day their stock has risen and they are carrying alot of parts that they used to have.
HA! Nooooo! I’ve been around a long long time. And in that long long time, I’ve never seen RS stores deader than I’ve seen them in the past few years. Really, they don’t have anything there that I can’t get elsewhere at a better price. Well, unless you count their crappy store brand stuff that isn’t worth the price they’re asking.