ZTE announces Blade III for Nordic debut

The ZTE Blade III has been no secret, the bigger question being when the manufacturer would officially announce the device that appeared on a Finnish retailer’s website last month. We now have an answer as ZTE has formally taken the wraps off of the handset, revealing that the phone will begin hitting Nordic retailers this month.

The Blade III, which sports a 4-inch display, 1GHz Qualcomm CPU, and Android 4.0, will be available first in Finland, with a release planned for this month. In October it will reach Sweden before going on to launch in other European and global markets in the future. The phone’s retail price has been set at 1499 SEK, or roughly $230.

World premiere of ZTE Blade III smartphone in Nordic markets

With a 4-inch screen, ten times more memory and upgraded operating system, mobile users can enjoy an even sharper multimedia experience – without compromising on price

Stockholm, 20 September 2012 – ZTE Corporation (“ZTE”) (H share stock code: 0763.HK / A share stock code: 000063.SZ), a publicly-listed global provider of telecommunications equipment and network solutions, today launched the ZTE Blade III, the third sequel of the ZTE Blades series. ZTE Blade III premieres on the Nordic market and once again combines high performance with a moderate price point. With an expanded storage memory, an enlarged 4- inch screen and an Android 4.0 upgraded operating system, the Blade III further improves the user experience by offering extra space to store pictures, music or apps, and providing an excellent video or gaming experience. By launching Blade III ZTE continues to deliver on its vision: better performance for money.

“With Blade III we have paid extra attention to our users. We have focused on a larger screen and expanded the storage space significantly. ZTE Blade III is the first ever smartphone in its price range with a 4-inch touch screen and Android 4.0. This enables more users to take part in an extremely sharp multimedia experience, without costing an arm and a leg,” said Mr. Ao Wen, Vice President of Europe Operations for ZTE Handsets.

The ZTE Blade III is an easy-to-use smartphone with WiFi, a 4-inch WVGA touch screen and, 2.5 GB memory which can be further expanded with a 32 GB memory card. The 5 megapixel camera with autofocus, and support for video and audio standards including MPEG4 and, AAC+ makes it easier and more fun to watch movies, use social networks and listen to music.

Blade III will be launched in black in Sweden in October and in white in Finland in September. It will have a recommended reseller price in Sweden at 1499 SEK and will launch in other key markets around Europe and the world throughout 2012.
Specifications

• 4 inch WVGA (800×480) 262K TFT Capacitive Touch Screen
• Weight: 130 gram
• Size: 123 mm x 63.5 mm x 10mm
• 1GHz Qualcomm MSM 7227 A processor
• Android 4.0
• Memory: ROM 4 GB, ca 2.5GB accessible to the user, RAM 512 MB
• Supports Micro SD memory card up to 32 GB
• 5.0 MP AF camera
• HD-ljud, Dual Mic
• Mobile standards: HSDPA (7.2Mbps) /UMTS/ GSM/GPRS/EDGE
• Audio standards: MP3, AAC, AAC+, midi, wav, AMR-NB
• Dolby, DLNA
• Video standards: MPEG4, H.263, H.264
• Wireless communications standards: Bluetooth™ 2.1, A2DP, GPS, WiFi 802.11 b/g/n
• Battery capacity: Li-ion1600 mAh
• FOTA (Firmware Over-the-Air) – funktion som används för att på ett smidigt sätt uppgradera smartphones
• FM radio