Many of today’s modern smartphones pack very powerful camera systems into their bodies, so much so that there is almost no need for a dedicated compact camera anymore, especially since we carry our phones with us all the time which means that we can take photos and videos at the drop of a hat.
But the issue with a lot of smartphones is that they aren’t necessarily designed to be ergonomic in the hand for photography or videography, unlike more traditional cameras like DSLRs or mirrorless cameras that have a more pronounced grip that can help you snap photos easily with minimal shake.
That’s something that ShiftCam is hoping to solve with its SnapGrip smartphone camera accessories, so if you’re looking to take your smartphone photography to the next level, this could be worth checking out.
For starters, the most obvious selling point of the SnapGrip system is the actual SnapGrip itself. This is an attachment that users can attach to the back of their smartphone. With this attachment, it adds an ergonomic grip to your phone and allows you to take photos in landscape mode while you hold your phone like you would a normal camera.
There are many benefits to taking photos this way. By giving users a better grip and a dedicated shutter button instead of having to tap on their screen, it can reduce the amount of camera shake, which in turn will result in photos that aren’t blurry. It is also perfect for videography where having a proper grip can help you pan shots that aren’t shaky.
The magnetic grip (more on that later) can also be oriented to portrait mode, so if you want to take a selfie, or record videos that are ready for upload to platforms like TikTok or Instagram, you can do that too. It can also double up as a kickstand of sorts for your phone in a pinch.
Last but not least, the SnapGrip houses a battery which you can use to wirelessly charge your phone in case you need that extra boost in battery life when you are running low.
Now, we mentioned that the SnapGrip has a magnetic attachment. While camera grips for phones aren’t new, in the past the ones we’ve come across either rely on attaching to your phone by plugging into the USB-C or Lightning port, which means that depending on the model, you won’t be able to charge your phone or transfer data while the grip is in place.
The SnapGrip uses magnets to attach itself to your phone, and if you’re an iPhone owner with an iPhone that has MagSafe support, you can easily attach the SnapGrip and take it off quickly and easily. For Android users who might not have a magnet embedded into their phone, don’t worry as the SnapGrip comes with a magnetic sticker that you can attach to your phone’s case to allow the SnapGrip to work with your handset.
This essentially makes the SnapGrip compatible with virtually any smartphone out there, so you don’t have to worry about compatibility unlike other models that might rely on clamps.
ShiftCam’s SnapGrip isn’t just about the grip itself, but the ecosystem of accessories that they have released for it as well. This includes the SnapPod, a magnetic tripod and handle that you can use to either place on the table to help you record videos, or if you want to get in some vlogging, you can do so too.
It can also be used for photos where if you need to get a higher angle or go down low without lying on the group, or used in videos where the use of an extended tripod can help you get some cool-looking shots.
In addition to the SnapPod, there is the SnapLight. This is an LED ring light for your phone because let’s face it, the built-in flash units in our phones are generally subpar at best due to their size and power. By having an external flash unit, you can light up scenes better, especially in low-light environments.
Vloggers and YouTubers might also find it useful if they need a ring light while they record themselves speaking, dancing, sharing a tutorial, and so on. The best part is that both the SnapPod and SnapLight are also magnetic and can be used in tandem with the SnapGrip, all you need to do is pop it on, let the magnets do their thing, and you’re good to go!
Pricing and availability
So, if you’re sold on the ShiftCam SnapGrip and its ecosystem and want to grab one set for yourself, ShiftCam is selling the SnapGrip by itself for just $69.99. But if you want to go for the entire ecosystem, the Creator Kit Basic will include the SnapGrip, SnapPod, and SnapLight for $129.99 after a 13% discount.
Additionally, there is also the Creator Kit Plus that comes with all the devices mentioned above, along with a SnapShoe and a ProMic Shotgun for $199.99 following a 20% discount. Last but not least if you want to go all out, there is the Creator Kit Max with adds an additional TravelPod Pro for $272.99 after a 30% discount, so head on over to ShiftCam’s website for all the details.