The ASUS ZenFone Zoom has a giant camera for 3X optical zoom


Asus is back at CES with another line of high-end ZenPhones. We already told you about the Asus ZenPhone 2, but the more interesting device may be the Asus ZenPhone Zoom. At first glance it looks a lot like the Nokia Lumia 1020. The reason for the giant camera bump is some crazy new technology.

Yes, I said optical zoom. Like a real camera.

The ZenPhone Zoom has a 13MP camera with a 10-element lens, 3X optical zoom, and optical image stabilization. It’s an impressive piece of smartphone camera technology. Asus raved about how far it can zoom and the photo quality, but we’ll have to test that for ourselves. Other specs include a 5.5-inch 1080p display.

The Asus ZenPhone Zoom will launch in Q2 of this year for $399. Are you interested?

Joe Fedewa
Ever since I flipped open my first phone I've been obsessed with the devices. I've dabbled in other platforms, but Android is where I feel most at home.

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  1. I’m interested….wonder where they cut costs in order to get all of that packed on this pho….cam….um yeah

    1. I think you’re onto something there. Just like ‘phablet’, we need to now categorize these camera phones as ‘phocam’.

      1. As long as I can make a call (that is not over IP), I’ll call it a phone.

        1. It’s not so easy anymore. That wrist ‘phone’ from Samsung is stretching it.

  2. I am curious about how thick it will be

    1. that’s what she said

      1. Yup and then she stared to laugh we she saw it

        1. Lol touche

  3. Unlocked LTE and I am interested

  4. If the processor, ram, and screen are good, $400 sounds like a steal.

  5. I’m very interested… however we will have to wait and see more details.

  6. Branding doesn’t belong on the front of any phone.

    1. So you’re saying that you don’t use an LG, HTC, Samsung, Motorola, or Sony phone? What kind of phone do you have?

      1. He’s right. OEM’s branding shouldn’t be on the front. The back is expected. I have One Plus One

        1. Really? Don’t you want to be reminded what brand phone you use when you look at the screen? ;-)

        2. And OEMs shouldn’t have absurd invite systems; I should by the phone when I want to, not when the manufacturer wants me to. I’m the customer. I would rather have a logo on my phone than horrible customer service.

          1. One Plus completely explained their invite approach. Get over it already. If you owned a business would you mass produce items you were selling your first round with a possibility of taking a loss if the product doesn’t sell? I didn’t think so. I don’t agree with the invite approach but I understand it from a business perspective. Supply/Demand is how it works

      2. What recent Motorola phone has branding on the front? Nexus devices have traditionally lacked branding on the front as well.

      3. That’s one of the deciding factors when choosing my next phone. Love my clean faced Oppo Find 7

        1. Who cares about one brand name, it’s better than on screen advertising built into the OS, that would suck lol

  7. Looks really good…

  8. Looks good, looking forward for the phones that will come out this year

  9. Good price! Although “looks a lot like the Nokia Lumia 1020” is quite a stretch.

  10. Launch where?

  11. According to PhoneArena this baby’s got 128Gb on board with a MicroSD slot for more space. So….$400 for 128gb onboard, 4Gb RAM, 3x Optical Zoom and dual SIMs – DAMN!!!

  12. Take my money

  13. 13 MP is quite low for that size though it beats the 1020 by a long stretch with 128gb vs 1020 32gb. The lens hump on the Asus is huge for 13 mp, I get it has optical stabilization but the 1020 is about the same if not slightly larger by a very small margin at 6x loss less zoom for pics and 4x loss less for video on top of 41mp. Just saying and you can pick it up brand new $350 on the Microsoft

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