Rooster Teeth shuts down after 21 Years

It is truly a sad day when internet media behemoth Rooster Teeth, is shutting down after 21 years.

Rooster Teeth is a media company that has had a significant impact on the entertainment industry, particularly in the realms of online video, animation, and gaming.

Pioneering in Online Video Content

Rooster Teeth was one of the pioneers in producing online video content, particularly with its flagship series “Red vs. Blue.” Which used the Halo video game engine for animation, and gained a massive following. Using it in such a creative manner showcased the potential of using unconventional methods for entertainment.

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Expansion into Animation

Building on the success of Red vs. Blue, Rooster Teeth expanded into original animated content with shows like RWBY and Camp Camp. RWBY especially showed Rooster Teeth’s capacity to create original, compelling animated series. It looks like the last season of Red vs Blue will coincide with Rooster Teeths closing – however, there is no word on the future of RWBYor Camp Camp.

Diversification of Content

Over the years, Rooster Teeth has diversified its content offerings to include podcasts, live-action series, documentaries, and gaming content. This diversification has helped the company reach a wider audience and maintain relevance in a rapidly evolving media landscape.

Rooster Teeth’s success has inspired many other creators and media companies to explore the potential of online video as a platform. They also played a role in shaping online video culture and setting standards for quality production.

Acquisition by WarnerMedia

In 2014, Rooster Teeth was acquired by Fullscreen, which later became a subsidiary of WarnerMedia (formerly Time Warner). This acquisition provided Rooster Teeth with resources and support for further growth and expansion while also raising its profile within the entertainment industry.
However, due to changes in direction, GM of Rooster Teeth Jordan Levin announced the company’s closure.
There is a live stream held on Roosterteeth.com tomorrow March 7th at 4pm CT when hopefully we’ll hear more.
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