When it comes to the sale of Google’s Pixel phones, obviously the company isn’t looking at the same numbers compared to other smartphone makers such as Samsung. This isn’t to say that the company’s Pixel phones do badly, but since availability of the Pixel phones can vary from region to region, the reach is obviously not the same as other manufacturers.
That being said, it seems that Google’s latest Pixel 6 phones appear to be a hit in the regions that they are sold in. This is because during Google’s fourth quarter earnings results for 2021, the company revealed that they managed to hit an all-time quarterly sales record for the Pixel. According to Alphabet’s CEO Sundar Pichai:
“In Q4 we set an all time quarterly sales record for Pixel. This came in spite of an extremely challenging supply chain environment. The response to Pixel 6 from our customers and carrier partners was incredibly positive.”
Google did not provide any specific numbers when it came to the sales of the device, so it’s hard to say exactly how many Pixel phones were sold. That being said, it’s not hard to imagine that this is indeed the case. This is because for the Pixel 6 series, it is the first Pixel smartphone to use Google’s own custom Tensor chipset.
Prior to this and similar to other handset manufacturers, Google has long relied on other companies for their chipsets, such as Qualcomm. Using their own custom hardware will give Google greater control and flexibility when it comes to their own hardware and software, similar to how Apple controls the iPhone experience by using their own custom chipsets.
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