At the Qualcomm’s Tech Summit, OnePlus CEO Pete Lau announced on stage that the company would be “the first” to launch a smartphone powered by Qualcomm’s new Snapdragon 855 (presumably the OnePlus 7). The news came as a big surprise since OnePlus devices typically hit the market in early summer. With Qualcomm leading the charge with the first Qualcomm Snapdragon 855, the company would either have to make dramatic changed to its product launch cycle or the launch of the Snapdragon 855 would be coming later than expected.
In the end, neither of those scenarios will play out. As it turns out, Pete Lau’s statement was slightly off due to a translation blunder. The slides for the presentation should have read “among the first” instead of “the first,” which dramatically changes what we momentarily thought would be a significant shift for OnePlus. Unfortunately, the PR team at OnePlus made things worse by sharing the false news to its social media channels.
Several hours after Pete Lau’s on-stage mistake, a spokesperson from OnePlus confirmed that Lau has misspoken.
“We appreciate the opportunity to clarify that we will be one of the first to have access to, and use, the Qualcomm Snapdragon 855, and apologise for the miscommunication.”
Mistakes like this are inevitable, but we’re sure that the folks at OnePlus aren’t taking it lightly. At this point, we don’t know when OnePlus’s Snapdragon smartphone will hit the market, but we’re excited to see what the company has in store for us with the OnePlus 7 and any other devices it releases in 2019.