Netflix’s prices increase yet again

LastPass users may be worried about a potential price hike, but folks on the Netflix train have to actually deal with one in the here and now. Netflix has announced that they’ll be raising the price of their most popular plan by $1.

Here are the specifics:

And that’s it. Netflix says the move was made so that they can continue to offer new content, whether that’s through the deals they’ve brokered with studios and networks, or the original content they’ve been committed to introducing (which have been great so far, mind you).

We never prefer a price hike, but $1 extra is reasonable, and even if Netflix seems to be losing more content than they’re adding these days they’re still commanding one of the most extensive subscription-driven video catalogs in the industry. Let’s hope this business move will be just what they need to take things to the next level.

[Netflix via Bloomberg]

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