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Verizon to start giving back with Smart Rewards

Verizon’s name is typically associated with the carrier’s tendency to bill and charge you for anything and everything they can. They’re often considered the most expensive wireless carrier to do business with. But it looks like they want to change that perception with a new rewards program they’ve announced.

Dubbed Verizon Smart Rewards, the program will allow you to earn points for doing what you already do with your Verizon account today. Whether that’s signing into your My Verizon account and paying a bill or signing up for paperless billing, points can be earned without you having to jump through hoops.

Points are useless without anything to spend them on, though, so what are they offering? Nothing out of the ordinary, really. They’ll have discounts for goods and services from over 200 well-known brands, travel discounts at over 26,000 hotels, and offers on local shopping and dining, all of which are redeemable from your smartphone (likely through either MyVerizon or a standalone app).

You’ll also have opportunities to win NFL game tickets (Verizon being their official carrier sponsor, and all) as well as discounts on Verizon Wireless gift cards and access to exclusive sales and auctions. Sounds like a pretty good deal if you’re the type who likes to get a little something back for all the hard-earned money you spend with them.

The program launches July 24th and folks needn’t look further than the MyVerizon site to get started with the signup process. You’ll be given 10,000 points to start off with, and while we’re not sure just how much you’ll be able to take advantage of with that amount it sounds like you’ll be able to get some of the smallest rewards right away without much work.

The caveat to all this? Verizon warns some users may have to sign up for Verizon Selects, a program that allows them to use location, web browsing and apps usage information to get insight into their demographics. They might also use said information to serve up targeted ads in their apps, on the web, via text message or via email. Not OK with that? Simply refuse to sign up for rewards. Otherwise, enjoy the new benefits!

[via Verizon]

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