HTC signs Robert Downey Jr. for $12 million marketing deal
Blooomberg is reporting today that Iron Man actor Robert Downey Jr. has just been signed into a marketing deal with none other than HTC. We can’t be sure exactly what HTC has in store for Mr. Jr., but the fine print involves Downey in a variety of television, print, and billboard advertising. Our minds are already running wild Iron Man color schemed, limited edition HTC Ones.
Okay, so the deal doesn’t exactly involve Downey’s Iron Man film persona, but we’ll continue dreaming anyway. Looks like the HTC One was a big enough success for HTC to feel like they could splurge a little on a big name endorsement. If you can’t sign Jay-Hova, I guess Tony Stark is the next best thing.