HTC’s released their consolidated earnings numbers for Q2 2012. It wasn’t that long ago that they released non-audited numbers to give us an idea of what their performance was.
HTC raked in $3 billion last quarter, and after paying all the bills they only ended up with about $247 million. We’re not sure how long it’ll take HTC’s One series to pick up steam but at this pace we can’t imagine things are going the way they planned.
And the painful thing for HTC to realize is that things are expected to get worse. They expect revenues to be somewhere between $2.3 billion and $2.67 billion, and lower profits.
With HTC’s latest decision to bow out of the South Korea market it’s clear they’re facing stiff competition up against that country’s native Samsung, the OEM responsible for the flagship smartphone currently taking the world by storm.
Could HTC’s One series have been too late? Some people might say so. Samsung’s Galaxy S strategy looked to be successful even from the first device in the series. By the time the second crop of phones came around many were certain that would be HTC’s best shot to recapture interests.
But the third rendition seems to be far too much for HTC to handle, especially when coupled with the fact that the big bad wolf is still out there. If HTC can’t right the ship by the end of the year one has to wonder if they’ll ever be able to.
If they had not dropped off Sd card and removable battery I guess they would have had somewhat better sales!! :/
I doubt the average consumer cares about that. Iphones don’t have any of those things and they sell like hotcakes.
Consumer cares that is why Samsung is selling like millions Unit because it has both things and about I phone most consumers don’t have much knowledge and need as it is used more like a style statement than a smartphone!
I think consumers just care because it’s a GSIII honestly, it’s starting to get the same recognition as the iPhone, you know? Consumers usually say “I want ___ phone because everything ____ makes is quality.” And Samsung has just done a great job advertising their phones and making them readily available for the masses.
i don’t think so. problem is, htc also lost a lot of geek consumer/fan base because No SDcard (and non removable battery) which are responsible for their image. Terrible mistake. Now the geeks have a Nexus or a S3 because of SDcard and the normal (richer) consumer have S3 because of samsungs advertising … same will hurt motorola, but sony is back on style.
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About stop with the boot loader locking so them if people want to unlock it they need to go through them, STOP THE SPYING ON PEOPLE and let us do what we want with our devices, that is the same reason Motorola is not doing as well as they would like, that and the fact that Motorola keeps on making ugly phones.
Hey HTC maybe now you can take away the option for your users to not side load apps or hell any apps at all..
That should turn things around for you..Clearly locked bootloaders, no removable storage and battery options has worked so well for you.
Motorola makes some of the better looking phones IMO, they have by far the best build quality, that’s why I won’t own anyone else’s phones, I don’t want a plastic phone, you want me to pay $500+ for plastic? Not gonna happen
Motorola doesn’t use plastic in their phones? Thats news to me.
i actually hate the way Motorola phones look, i’m sure they are built well but their designs bother me
Agreed, too much bezel
After two software abandoned Desire(One HD) phones from HTC, It’ll be a while before I entertain one of their phones again. I went Moto, and although different an with it’s own challenges, I have no reason to look back at HTC.
Too bad. I wanted an HTC device until I saw sense 4. If only we could see the same innovation HTC showed with nexus one…
Kem… The diiference is your comparing Apples to Androids… Android fans care about removable batteries, sd cards, better feeling/looking devices, unlocked bootloaders , ect.
not really something I care about, and I think really only the guys that are rooting/roming their devices are the ones that care about removable storage.
Apple proved that you don’t need a removable battery to be a success, and again, if not rooting/roming, it’s not a big deal. I only remove my battery cover in order to gain access to my sim card.
removable storage just isn’t a big deal if there’s enough internal storage, and since most phones have ample storage these days, there’s no real need. batteries are the same way, it’s just not a big deal.
Ht has far better build quality than Samsung, and honestly I like sense a lot better than touchwiz, all they had to do was make the 1 series with removable battery as add sd card slot, shoot they already have a far superior screen than the S3
I agree the no removable battery or SD card was the killer. Android users realize that the phones true multi-tasking abilities make a removable battery a must.
HTC is being too quiet with their brilliance…
Give your users the option to use S-Off and they’ll stop fleeing to the arms of Samsung
I own a Thunderbolt now, but it will be the last HTC device I own. They can’t even update to ICS. I see them now as the little guy out there among giants, they may not be around much longer. To bad they didnt do anything with beats other than use it for marketing and throw in an eq setting. Yep, HTC is moving to the back of the pack. Nexus only for me from now on.