How they did it: Samsung details how they kept the most anticipated Android smartphone under wraps
While plenty of leaks appeared over the past six months claiming to be images or renderings of the Samsung Galaxy S III, the internet’s legion of bloggers and tech enthusiasts were left questioning the legitimacy of every single one. It turns out, we might have been staring at the GS3 and not even known. Samsung has an interesting post up over on the Samsung Tomorrow detailing how the team of engineers behind the new smartphone were able to keep the thing a secret, keeping us all guessing until the last minute.
One method we already knew about: dummy cases concealing the true appearance of the device. But did you know that Samsung concurrently designed three different versions of the Galaxy S III, developing each as if it were the final product? Aside from keeping their R&D team on their toes with several functional designs in the works at the same time, Samsung also had the Galaxy S team sworn to secrecy, not even able to share details of their work with their families at the risk of losing their jobs.
Plenty more went into keeping the GS3 one of Samsung’s best kept secrets, but the wait and reveal were worth it. Head over to Samsung’s blog post for even more details.
[Samsung Tomorrow via SammyHub]