Samsung begins countdown to Galaxy S3, anagram a start to an online treasure hunt?

Samsung sure is putting in a ton of marketing effort for the latest sequel to their flagship Galaxy S line. After a series of leaks, they finally announced an invite to their event on the 3rd of May.

They began with their teasing yesterday, posting this image above which quite clearly shows the outlines of a cellphone. Today, they posted a rather simple anagram on their Twitter account that simply read Destination: tgeltaayehxnx.

Solution? The Next Galaxy. They’ve also registered a domain, tgeltaayehxnx.com, where they’ve posted a countdown to the next clue. I also fiddled around a little and visited thenextgalaxy.com, which is currently password protected. Checking the whois database led me to a Singapore-based marketing company, The Upper Storey. Who owns tgeltaayehxnx.com? The same agency.

Looks like we’re in for an online treasure hunt, people. Excited?

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