HTC concedes big, battery-hungry LTE phones were disappointments
After reporting a downturn in revenues, HTC’s top brass is conceding that some of their woes can be attributed to a disappointing crop of bulky, power-hungry LTE handsets. CFO Winston Yung wasn’t mincing words during the company’s quarterly earnings call, saying that HTC “dropped the ball” with last year’s lineup of high-end smartphones. Yung pointed to a lack of breakout specs and poor battery life as the main reason for less-than-stellar sales. Yung and HTC understand that this year’s models can’t suffer from the same overall poor design and are looking to correct course with the launch of several new models at Mobile World Congress, including the rumored quad-core HTC Edge. The Taiwanese manufacturer has been emphasizing quality over quantity in 2012, and with less on their slate they can devote more time to crafting great smartphones and great experiences with a more nuanced touch.
[via Engadget]