As competitors like ARM and NVIDIA aim for the smartphone sweet spot, Intel is still aggressively protecting their traditional PC market share. They see huge opportunities in the mobile realm but at Computex the company announced a more directly related product line: Ultrabooks. The company trademarked the name and expects a huge percentage of the notebook market to be made of these ultra portable, ultra thin devices by the end of 2012.
Will the “Ultrabook” name stick in any way? Traditional laptops and notebooks were recently joined by netbooks, followed by a short period where smartbooks were the popular preference. Of course Apple has their Macbooks of which the Macbook Air is the Ultrabook equivalent and Google now has Chromebooks on the way.
However, it wasn’t Chrome OS running on an Ultrabook that excited us about Intel’s Computex appearance, it was their showing of “Medfield”- their phone and tablet platform that was seen running Android 3 with promises of products hitting the market in the first half of 2012. We haven’t seen video footage as of yet, but we’re eager for Intel to enter the field as they’re virtually a non-factor on the current mobile landscape. Whether or not Ultrabooks will incorporate Android or Chrome OS is anybody’s guess, but we’re happy to see Intel picking up the pace in their diversification efforts.
[Via Guardian]
Yawn
Damn, Chrome OS, and Android… You know I find that quite the nice pair. :)
If it’s announced today and not coming out for up to a year, It’s already outdated.
I wish intel got android to run properly on their stuff before showcasing it at computex. all the ARM fanboys at engadget are going “durrr intel sux, arm wins”
You know … for a company like Intel to state that android is shit and apple is the shit, they sure know how to rub it in. Oh wait is that Intel showing of some android tablets? Don’t tell me apple told ya to f off when it came to using ios? All I can say is suck it Intel, suck it long and hard. Oh and by the way oak trail running android sucks major cojones. The end of your world domination is nearing its inevitable end. Bye bye!!!