Google Putting New Emphasis on Gaming
Google recently hired ex-Sony Computer Entertainment America manager of developer relations Mark Deloura to the similar role of developer advocate for gaming, a move that indicates Google is putting an added emphasis on the gaming market. What still remains to be seen is what exactly DeLoura will be working on, but the logical conclusion is that it will be Android related.
DeLoura takes his new job as a “signal from the company that they recognize the growing importance of games as a medium.” The question that remains is whether his work will focus on attracting new developers to Android in general, or if his work will be more specifically geared towards shaking out some early adopters for a Google tablet or Google TV. It could be a combination of all of the above, and DeLoura seems confident he will be the man to make it happen:
“In this time of great disruption in the game industry, there are a huge number of opportunities for developers. It can be difficult for traditional games companies to navigate the new possibilities provided by mobile platforms, social networks, and alternative business models. I’m looking forward to working with both traditional games companies and new game developers to talk about how Google can help, and the platforms and projects Google is working on.”