Huawei pulled out of the running for Google’s latest products due to branding conflicts


Before the release of the Nexus 6P, Huawei was far from a household name with the company only being well known in certain parts of the world. However, Huawei wanted to expand its horizons and look to make a statement in the US market. A partnership with Google would allow that to happen, and after the agreements were taken care, Huawei began producing the 2015 Nexus flagship.


Google has never gone with the same manufacturer for back to back Nexus devices, so it was extremely unlikely that Huawei would take over the reigns of the 2016 Nexus devices. However, it was revealed that Google was going to sign Huawei up for the 2016 Nexus devices until Huawei backed out of the deal, leaving Google to pursue the Pixel and Pixel XL.

Now, it seems we know the real reason why Google backed out of the deal. According to a report from WinFuture.de, Huawei wanted to receive brand recognition as the Nexus 6P featured both the Nexus and Huawei logos. Since Google wanted to go a different route and was looking for a contractor, Huawei pulled the plug on the project and left Google hanging.

huawei nova 1

Despite Huawei pulling out of the competition, the company continued to use the original design of the Nexus 6P for some of its devices in 2016 as we saw with the Huawei Nova and Nova Plus. There have still been some rumblings that Huawei would be tapped to manufacture Google’s newest tablet, which would be a welcome addition to the tablet market.

Unfortunately, the new Nexus tablet has yet to be unveiled, but we’re still holding out hope. In the meantime, we’ll ask you what you think about this revelation? Would you have preferred to see the Pixel and Pixel XL manufactured by Huawei, or are you content with HTC winning the contract?


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