The OnePlus 2 recently went on sale in OnePlus’s home turf in China, and those lucky folks were able to snag up 30,000 units without the need to chase down pesky invites. So how well is it doing?
Contrary to what you make think of the phone, it actually did pretty well. OnePlus was able to move 30,000 units within 64 seconds. That’s a far cry from the millions of units other manufacturers long for, but for OnePlus it means their brand name has a bit of staying power and has a strong core that resonates within their community.
What we don’t know is whether those 30,000 units were the only bit of inventory OnePlus had ready to go. OnePlus previously mention they’d increase production 10-fold this go-round, though, so we imagine many more are in the pipeline if they don’t already have another stack of devices to push out of the door.
Of course, they’re going to need to hold back if they want to meet demand in other markets. With over 1 million users pre-registering for an invite it won’t be easy to live up to the lofty expectations they’ve set for themselves.