As long as Android has controlled worldwide market share, it’s never quite been able to match iOS in terms of web usage. That has finally changed, though, with the latest report from Net Applications suggesting Android has surpassed Apple’s platform in that regard. So what does this mean?
For starters, this effectively squashes the notion that people buy Android devices only to regret having to take it out of their pocket. Android users are doing more on their devices, something that can be attributed to better apps and better access to data (4G being made available pretty much everywhere).
What can this do for Android in turn? More web usage means more potential ad impressions. More potential ad impressions means more money for developers. More money for developers means more developers will stop treating Android like a second rate operating system. That all means better and more apps for users.
It’s a conundrum of goodness that can only gain more and more positive momentum as the months and years move on, and it’s that kind of ecosystem that has helped Android dominate since its arrival in 2008. In short, Android is doing better than ever, and we’re loving it.