Handsets

Motorola Androids: Two For Holidays, More Q1, Low-End Domination

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sanjay-jhaBased on all the leaked Motorola Android Phones as of late, we HAD to assume they’ll be pushing the platform pretty hard in the next 6 months. The company’s CEO – Sanjay Jha – provided undeniable confirmation that this is 100% the case.

“The majority of our new devices will be smartphones, as we expand Android across a broader set of price points,” Jha said.

And he continues…

The Android assault begins with two Android devices “in stores for the holiday season,” Jha said. “We will launch with two major carriers in North America, and multiple carriers outside the U.S. In addition, we have plans for several additional Android-based devices in the first quarter of 2010.”

So there you have it:

  • 2 Motorola Androids for the holidays
  • 2 United States Carriers
  • Many more Android Phones in Q1 2010

There is a LOT to be excited about and I think this especially is true for the low-end Android Phones. That’s right… I said it – I am excited for low-end Android Phones. Wondering why? Because if Motorola is able to make a FREE or extremely cheap phone running Android, it will put smartphone capabilities into the hands of millions and millions of people who otherwise wouldn’t have it.

HTC has come strong with their Android A-Game but their market has been that “value” sector of high-end smartphones at an affordable price. The low end will be all about volume sales and if Motorola can conquer the low-end Android Phone they’ll have the single best low-end device on the market.

“Our core strategy really is to take Android … as low down the feature phone tier as we possibly can, by bringing in smartphone features,” Jha said.

Nextel and Boost’s iDen technology will still feel love from Motorola, with the manufacturer confirming some Nextel/Boost compatible Android smartphones.

Why would you want a cheap phone with proprietary BS when you could get a cheap phone with Android? And if “cheap” means “free” then you better watch out for Moto… because an ultra cheap/free Android Phone is the spark that will speed Android past all other platforms in terms of market share. And as the first Android Phone on Verizon Wireless? Even if the phone sucks the masses will buy it… because even with terrible hardware it will still have Android and that is immediately better than 95% of what VZW carries in the first place.

This is going to get really, really interesting folks… prepare your popcorn.

Rob Jackson
I'm an Android and Tech lover, but first and foremost I consider myself a creative thinker and entrepreneurial spirit with a passion for ideas of all sizes. I'm a sports lover who cheers for the Orange (College), Ravens (NFL), (Orioles), and Yankees (long story). I live in Baltimore and wear it on my sleeve, with an Under Armour logo. I also love traveling... where do you want to go?

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4 Comments

  1. Bring it on I’m ready. The new phones are gonna slowly roll out and then bam, by the Holidays I’m predicting an explosion in the Android world.

  2. You are right, the most interesting part is when $100 Android phones come out that are unlocked, thus $100 with absolutely no subsidy.

    And don’t think a $100 Android phone will be crap. It’ll be exactly like any other Android phone for sure. In fact, most smartphones cost less than $150 to manufacture but are sold at prices over $400 unlocked. The only reason being because there isn’t any real competition.

    Now Android brings dozens new manufacturers to compete with Apple and with each other. This will bring down the prices very quickly.

  3. Cool ! This is by far the most exciting news regarding Android in a while. An unlocked sub $200 Android phone will be a game changer as the cheap PCs overshadowed any other competition in the 1990s. My only hope is Motorola doesn’t add their proprietary crap on an otherwise open platform…

  4. Yeah it’s stupid that these cost so much money “unlocked” here in the U.S. when every other country in the world enjoys that being the norm. Greedy stupid U.S. cell phone companies. Just give me a small “computer” that I can buy for the hardware, let me install whatever I want, and get a wireless broadband Internet plan like in every other country. That’s what “phones” should be. Screw all the nickel and diming of “cell phone” companies.

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