Aug 1st, 2009

sanjay-jhaBased on all the leaked Motorola Android Phones as of late, we HAD to assume they’ll be pushing the platform pretty hard in the next 6 months. The company’s CEO – Sanjay Jha – provided undeniable confirmation that this is 100% the case.

“The majority of our new devices will be smartphones, as we expand Android across a broader set of price points,” Jha said.

And he continues…

The Android assault begins with two Android devices “in stores for the holiday season,” Jha said. “We will launch with two major carriers in North America, and multiple carriers outside the U.S. In addition, we have plans for several additional Android-based devices in the first quarter of 2010.”

So there you have it:

  • 2 Motorola Androids for the holidays
  • 2 United States Carriers
  • Many more Android Phones in Q1 2010

There is a LOT to be excited about and I think this especially is true for the low-end Android Phones. That’s right… I said it – I am excited for low-end Android Phones. Wondering why? Because if Motorola is able to make a FREE or extremely cheap phone running Android, it will put smartphone capabilities into the hands of millions and millions of people who otherwise wouldn’t have it.

HTC has come strong with their Android A-Game but their market has been that “value” sector of high-end smartphones at an affordable price. The low end will be all about volume sales and if Motorola can conquer the low-end Android Phone they’ll have the single best low-end device on the market.

“Our core strategy really is to take Android … as low down the feature phone tier as we possibly can, by bringing in smartphone features,” Jha said.

Nextel and Boost’s iDen technology will still feel love from Motorola, with the manufacturer confirming some Nextel/Boost compatible Android smartphones.

Why would you want a cheap phone with proprietary BS when you could get a cheap phone with Android? And if “cheap” means “free” then you better watch out for Moto… because an ultra cheap/free Android Phone is the spark that will speed Android past all other platforms in terms of market share. And as the first Android Phone on Verizon Wireless? Even if the phone sucks the masses will buy it… because even with terrible hardware it will still have Android and that is immediately better than 95% of what VZW carries in the first place.

This is going to get really, really interesting folks… prepare your popcorn.

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