Oct 29th, 2014

Project Ara Spiral 1

Still in its infancy, Project Ara still has a ways to go before it reaches a consumer release. Over the past few months, we’ve watch as more information surrounding the project continually trickled out, the most recent being a second round of Project Ara developer’s conferences slated for January in both the US and Singapore.

Some might be surprised to know that although Project Ara runs Android, it isn’t actually an official Android project or even a Nexus device. In fact, it’s not even a Google project. This was made clear in Phonebloks’ latest blog post which clears up some confusion about their involvement in the project. The Ara team wants to make it clear that Dutch designer Dave Hakkens who came up with the Phonebloks concept we showed you guys awhile back is more of a community manager, creating videos and giving sneak peeks at Ara development.

That’s all good and dandy, but we’re sure many of you are dying to see more of the actual prototype and in Phoneblok’s latest video — released just today — you can watch as Dave goes behind the scenes at the NK Labs in Boston, MA and fires up a working Project Ara prototype known as Spiral 1. We’d be lying if we said we didn’t get goosebumps.

Although space on the Spiral 1 prototype is limited (about 49% of the space available to developers), Spiral 2 which is being developed by Toshiba will have “most of the area” available for the developers’ function. Unfortunately, the Toshiba-built prototype wasn’t shown off in the video but will instead take center stage during next years’ Project Ara developer’s conference.

Once again, pricing for an entry-level Project Ara device will likely run around $50-100, although final pricing of an actual Project Ara device will largely remain in the hands of developers building modules. Sign. Me. Up.

local_offer    Google ATAP  Phonebloks  Project Ara