Ah, I love a good plate of damage control for a late afternoon lunch. After, well, pretty much everyone chastised OnePlus for their environmentally and socially irresponsible Smash the Past contest — where winners are asked to smash their phones to buy a OnePlus One for $1 — the company is looking to make things right.
Those who are chosen to smash their phones can forego that particular step altogether and can instead opt to donate their phone to Medic Mobile, an organization that looks to equip healthcare workers in developing countries with phones to use for the purpose of enabling them to provide better care for patients.
The option to smash your phone will still exist — and we’re sure OnePlus is still going to take a lot of flak for leaving it up — but if you are chosen and are as environmentally conscious as everyone claims to be, then you shouldn’t have anything to worry about.
Smash the Past is over now, and they have gotten 140,000 sign-ups from people interested in participating. They only have 100 to give away out of all that, so you’ll need to make those shooting star wishes extra hard tonight. Let us know how these new changes to the promo are rubbing you in the comments below, and be sure to see our hands-on if you were wondering how the OnePlus One looks in the flesh.
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TAGS: OnePlus One