The Steve Jobs Apple of just a couple of short years ago might not have given an inkling of a thought to creating apps for Android, but things could be changing under the Tim Cook regime. New reports suggest Apple is thinking about making an iTunes app for Android to combat ailing digital music downloads.
Beyond that, Apple is also reportedly looking to transform iTunes into a more contemporary service, with the company said to be in the “exploratory” stages of crafting a subscription-based model to rival the likes of Spotify and Google Play Music. It’s a natural evolution of the business Apple helped create, and they don’t want to be left behind if popularity of subscription-based streaming models stay on the rise.
It isn’t far-fetched to believe that all of this could eventually find a home on Android. Apple has supported competing platforms in the past, with Windows versions of Safari, iTunes and Quicktime all being prominent pieces of software.
Apple’s motives might have been due to the fact that Windows was blowing Mac OSX out of the water in terms of market share, but the important thing to remember is that they did it. There’s no reason the same couldn’t happen on the mobile side of things (especially considering Android growth is currently outpacing iOS in all facets of mobile, tablets included).
Such a move could be seen as an admission of defeat in the long run, but the businessmen at Apple would probably be more pleased with a better bottom line than the need to uphold the reputation and views of a former, crazed mastermind of a CEO. There’s no word on when this would go down if it were to all come to pass, but you know we’ll be keeping tabs on this particular rumor from here on out.
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TAGS: Apple iTunes, iTunes