Word on the street is that Motorola will be coming to Barcelona to put on an event. What for? We can’t say. We have no clue what Motorola could be working on at this point. The company hasn’t had any handsets rumored to be in the works since the Moto G, and that device is already making the rounds on various carriers.
It’s quite exciting, really, to know that it could be almost anything, and for a change we finally don’t have a clue what it is. CEO Dennis Woodside has hinted at Motorola working to bring us a tablet on multiple occasions.
We have no clue if they’ve gotten anywhere with that, but that’s just one of many possibilities. Woodside originally suggested that any tablet they introduce could be customized through Moto Maker like the Moto X, so that would certainly be an exciting announcement.
Beyond that, we’re left making empty guesses. Perhaps Motorola isn’t looking to bring us a device at all. According to invitations received, Dennis Woodside is expected to attend the event with an “update on the business.”
Updates are definitely necessary, as the future of Motorola is unclear now that they’re owned by Lenovo. The Chinese company bought Motorola from Google for $2.91 billion, though Google likely held onto the core team behind Project Ara as well as all of the mobile patents Motorola owned.
The main question will be whether or not Motorola will continue making products under their own brand. Lenovo likely bought Motorola to gain a stronger mobile presence in North America and Europe, but they could carry on using Moto’s already-strong name.
Lenovo is no stranger to these types of issues with the company adopting IBM’s ThinkPad business back in 2005. Lenovo went on to become one of the biggest players in personal computing across the globe. This particular situation is a bit different as Lenovo has taken up an entire company, and will be tasked with restoring them to profitability in one of the fiercest and most competitive businesses in the tech world.
Whatever happens, though, you can bet we’ll be all ears come February 25th when this event is scheduled to go down. Motorola says they’ll be offering up more details about what this event will bring us in the weeks to come, so stay tuned!
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TAGS: Mobile World Congress, MWC, MWC 2014