HTC One in gold goes official

htc one gold

It looks like Apple might have started yet another trend that other OEMs will look to emulate. HTC has just announced a golden version of their 2013 flagship HTC One. It’s not the first time we’ve seen this stallion clad in gold-plated armor, as Gold Genie took it upon themselves to create an after-market modification of the phone a while ago (and HTC tried their hand at a limited edition run of it at a very premium price point).

But this is HTC’s official go-round at the golden version, and boy does it look nice. It’s not the shiny, flashy gold that you might expect, with HTC instead going for a more subtle, muted effect. It looks much nicer than the Gold Genie version judging by the photos, though we can’t imagine anyone would complain about getting it in either style.

Other than the eye-popping exteriors, though, this is the same phone we’ve been using and loving since it launched, with a 1080p HD 4.7-inch display, Qualcomm’s Snapdragon 600, 2GB of RAM, 32GB of internal storage, HTC’s UltraPixel camera and more. HTC says the device will “become available across Europe with a number of partners,” though they didn’t have any further details to share about pricing and availability. Would you spring for this version despite the HTC One getting a bit long in the tooth?

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  • Appul Luver


    • Anthony McKay


      • Appul Luver

        apple is best it uses real gold ask tim cook he did add 24 carrots into it :)

  • Qwahchees

    That looks pretty boss.

  • jfrov11

    Should be called “Douche Gold”

  • Jay

    Haha, let’s see that crap hold its value as well as my Gold 5s does.

    • jesseownz

      Yea because the market isn’t saturated with iPhones

      • Jay

        Be that as it may, you’ll always find someone gullible enough to overpay for an iPhone

        • TimmyB44

          Such as you, Jay? ;)

          • Jay

            Touche, but I paid fair market value for mine brand new. If you like premium quality, it comes at a price.

          • TDN

            Except that the iPhone is not premium quality, it is just advertised that way.

      • Mark Wheeler

        My co worker just eBayed a iPhone 4 32 GB for $225… They do hold value for quite a while and people are willing to pay.

    • harold

      You know it’s not real gold right?Which means it’s worth nothing

    • NexusMan

      Better specs, yet this is the one that’s crap? LOL.

      • Jay

        Ah, I was wondering when the specs argument would rear it’s ugly head. Too bad that doesn’t always translate into better real world results. Btw I’m not trying to start a war here, I do own a galaxy note 3 and like Android just as much as iOS.

        • TimmyB44

          Calling what many have said is the best phone of 2013 “crap”, but you’re not trying to start a war? You have a strange way of laying out the facts in a rational, non-inflammatory way!

          • Jay

            You misunderstand, crap as in the color. Not the phone. It just looks tacky

        • NexusMan

          Specs came up when you called the HTC One crap. Pointing out how ridiculous you are to call one thing “crap,” in comparison to a device with lower end hardware.

          • Jay

            HTC One Gold crap, HTC One not crap

          • TimmyB44

            Then, thank you for the clarification.

  • Proud Borracho Latino

    Hell Yeah!! The HTC one in solid gold! (not really) But finally the best built phone meets the highest respected shade of metal! Now I’ll have a phone to match my Zelda edition 3ds xl.

  • Rob Fab

    This should be the last color change for the HTC one they should start focusing on having these different colors from the launch of their next generation. (Hint hint Moto X)

  • TimmyB44

    Quentyn, not sure how you are claiming the One is “getting long in the tooth”. Sure, it’s been out for most of this calendar year, but I don’t see an abundance of devices since the One’s release that have set the world on fire and made millions of people say “gotta have it!”

    • Jay

      The Note 3 considered to be a niche product by some has already outsold HTC’s flagship device and I would venture to say is more popular as well.

  • Dan Fryling

    Nice, looks much better than that Apple Thingie.

  • Corelogik

    I always considered gold colored objects to be ugly, tacky and pretentious, but then, what the hell do I know. All I can say is will be buying NO phone from ANY maker in this gaudy, horrid color.

    • corbydjk364

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  • DDroid45

    as a New Orleans Saints fan, i would love to own this, and it actually looks nice, only nerds with no since of beauty would think this thing is ugly, idiots

  • Asdd,

    Much gold.
    So beauty.
    Many want.

  • Jason Farrell

    I’d buy it!…… ONLY if the microSDXC slot and battery door were ALSO gold.

    (see what I did there? :))

  • TDN

    Just to be clear, Apple did not start this trend. Several OEMs have done this in the past. I have no idea why Apple is ever credited with an original idea ever, they only capitalize on other’s ideas and take the credit.

    • Mark Wheeler

      Because like it or not they are one of the biggest phone makers, when they do something people pay attention whether it’s been done yet or not doesn’t matter they see these gold iPhones unable to stay on the shelves and give it a second look… Wouldnt you do the same if you were a major OEM?

  • skirlofthepipes

    Man, now THAT is one nice-looking phone. I’d buy it.