When Amazon set out to launch its own app store to allow Kindle Fire owners to augment their devices with tons of Android apps, Apple took offense. The Cupertino company argued that its “App Store” was out long before anyone else’s, and that Apple deserved rights to the name and anything like it.
Indeed, the term “apps” was essentially coined by Apple, though the term had become so common to describe applications that it’s become a term used in many different other sectors. From gaming consoles and smart TVs to traditional desktop applications, you won’t find a company using any other word to describe its suite of applications.
That’s why Amazon felt it was doing no wrong in using the term ‘Appstore” to describe its digital storefront. The only difference between theirs and Apple’s is a space, so Amazon was technically in the clear when it comes to full-on infringement. Still, Apple went through with a silly and frivolous lawsuit to try and scare Amazon off the name.
Amazon didn’t back down, fighting back and arguing that it should be able to use the name freely. It seems Amazon was right in the end, as Apple seems to have come to an agreement to get the case dismissed. The two are no longer bickering over the use of the name, though Apple wouldn’t be Apple without getting a quick jab in before completely retiring its case:
We no longer see a need to pursue our case,” Apple spokeswoman Kristin Huguet said. “With more than 900,000 apps and 50 billion downloads, customers know where they can purchase their favorite apps.
Funny, that. Apple thinks its consumers are stupid enough to confuse the iPhone and iPad with the Samsung Galaxy S4 and Samsung Galaxy Tab, but don’t care about “Appstore” vs “App Store.” Color me confused on that one.
One could say Apple’s words weren’t meant to sting, though we have a feeling that’s exactly what they wanted to do when releasing its quick statement. Regardless, Amazon couldn’t be happier that this nonsense is over, and the company will continue doing business with the Appstore name and nary a bully to worry about.
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TAGS: Amazon Appstore