In case you missed it, yesterday marked the launch of paid channel subscriptions on YouTube. Google introduced the feature as part of a new experiment in monetization alongside the likes of Jim Henson Co., The Laugh Factory, and the PGA Golf Academy. Subscriptions to the aforementioned channels range up to about $4.99 and provide users with access to content such as full-length TV episodes, instructional videos, and exclusive clips.
Paid subscriptions offer YouTube personalities (and Google) a new way to put a little extra cash in the pocket, but it could also signal a huge shift in the way YouTube operates. With more potential to earn from content, the quality of available videos from top studios will surely grow, but it could come at the expense of less free content.
So we put the simple question to you: would you pay for a subscription to your favorite YouTube channel?