Zagat Starts Month-Long Free Trials for Android Application

For one reason or another, Zagat – the premier restaurant ratings service – has dropped its wallet-hurting (in the world of mobile, anyway) $10 price tag for its Android application. Why? It appears Zagat will now give new users a full month of access to their service for free, after which users can pay $25 per year for everything the robust application and website has to offer. A subscription model makes sense in this day and age, though I don’t think I’m alone when I say an ad-driven model would be appreciated. Just a thought, Zagat. [Market, thanks John!]

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  • http://pulse.yahoo.com/_UDULQFCLEXI4PRUQGIBNGEWVKQ John

    so what about those of us who already paid the $10 and bought the app?

    • Turdfergeson

      oops?

    • The_ATL_Guy

      Well be happy you paid $10 and not $25?

  • Ogami Itto

    WTF?! Didn’t Google purchase Zagat a couple of months ago? This should be free.

  • dreadnatty08

    Zagat is pretty much irrelevant these days.  

    • http://pulse.yahoo.com/_UDULQFCLEXI4PRUQGIBNGEWVKQ John

      you must eat at McDonald’s a lot.

  • Mark Litwin

    Thanks, Quentyn. It’s true that our app is now a free download and we’re offering a 30-day free trial. At the end of the trial, you can buy an annual premium membership to our website and our Android app for a single $24.95/year purchase. If you choose not to subscribe, you can continue to use the app, although you’ll no longer have access to our full ratings and review content. 

    To respond to John’s question, we’re rewarding everyone who purchased a $9.99 annual Android subscription with a free annual premium membership (which before Monday would have required separate purchases of $9.99 and $24.95). All you have to do is update your app and register with us.

    - Mark Litwin
    Mobile Product Manager
    Zagat Survey

  • kappy79

    Thanks for the response Mark. I love zagat and was wondering if I should update because of the new policy. It was pretty confusing. I will be updating now for sure!