I also just bought a droid online today. :D

If you would like to learn more about examples of Qr Codes or readers go here: http://ilnk.me/d3b

So Google didn’t invent this technology and it is already incorporated in a number of devices. They simply found a way to use this application and integrate it with all that data/information they’ve been collecting for years on search behavior. What is most interesting here for me is…

A.) This really is one of the first examples of all this data they have been collected over the years being used and put out publicly and perhaps down the road monetized…they could allow small businesses to pay and receive their own, which would allow them to have coupons, etc, while integrated on Google maps and search.

B.) This obviously is preferential…no business would put it up if there was fear negative information would initially appear. Perhaps over time it will, but widespread adoption relies on businesses feeling comfortable putting their business out there to generate more business. So I think it kind of gives consumers the short end of the stick. They need to realize this initially and understand the value to the business is probably greater than to the consumer, at least for the time being.